Banner Ad (728×90)
A top performing rectangle banner ad which usually appears at the top of a page so it is seen when the page loads. It can also appear in-content between blocks of editorial or the page or website footer.
Details
The 728x90 banner is a rectangle banner ad unit also known as a leaderboard which is 728 pixels wide and 90 pixels tall.
The 728x90 banner is usually placed in prime position at the top of a page so it appears when the page loads or between blocks of editorial content. It can also be placed in the page footer.
The 728x90 banner is a highly visible ad unit because it occupies prime position within a page and is known to perform extremely well. They should be used on multiple pages but should not be used as part of a multi-sized ad slot.
Our banner ads are live for at least a year. They will remain active as long as we continue to receive payment. The longer they are active, the bigger the impact.
Why Buy 728x90 Display Ads
The 728x90 banner is a horizontal banner ad which is known as a Leaderboard and is usually used at the top of a page, in between content or in the page footer.
Because it is placed in prime positions, it is highly visible and is a very good ad unit for sponsorship ads, call to action ads and also rich media ads.
It should be considered in context with the content and website or publication in which it is being displayed for performance and value for money.
Display ads are shown to audiences which demonstrate some interest in your product or service. Site visitors click on the display ads to go to the website or landing page of the advertiser.
Your display ads are placed within relative content so visitors are already interested in what you offer, resulting in higher conversions.